Paola holds a Bachelor’s degree in Marketing with a specialization in Digital Strategic Marketing. With over twelve years of experience in social media management, she has collaborated with diverse brands and companies, driving impactful campaigns and innovative digital strategies.

Her professional interests span international relations—particularly the dynamic between Mexico and the U.S.—as well as the development of cutting-edge marketing strategies, content creation, and web design.

She previously served as the Director of Material Resources at the Internal Controller's Office of the Ministry of the Interior in Mexico.

She is a supporter of wildlife, especially marine wildlife, and has been a volunteer in numerous non-profit organizations.

She served as Vice President of the board of SNS from 2019 to 2022, and as Vice President of Communications of the board of CSES from 2020 to 2024.

She is part of the team leading the North Capital Forum, an initiative by the USMF, where we seek to promote North America as an economic, social and political powerhouse.